Right sizing means you adapt packaging in size, shape, weight or volume. Learn how to get control over these changes through right sizing, and how that may improve your business.
Most brands change something related to each of their products every 12 to 18 months, if not sooner. Keeping up with these fast changing trends impacts your product’s packaging in some way: size, shape, copy or graphics may need to be altered.
Today’s brands must be responsive to market trends to capture every consumer action they can.
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